Talk At TedX Port Of Spain: Driving Innovation By Understanding Real People
Eliot talks about the costly errors companies make based on shallow market research rather than a rich understanding of real people.
Talk At TEDx Lower East Side NYC: Christian Madsbjerg On Getting People Right
Christian Madsbjerg speaks at TEDx about the importance of using our own humanity to understand others as social beings amid businesses that assume people are rational thinkers.