The Moonshot Tech Challenge of Our Era is Context
A ReD paper based on work conducted with Facebook Reality Labs offers reflections on why context matters and how to study abstract concepts in everyday life.
Wired: Your Big Data Is Worthless If You Don't Bring It Into The Real World
The real lesson of Google Flu Trends is that it isn’t enough to ask how ‘big’ the data is—we also need to ask how ‘thick’ it is.