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ReD Associates
About ReD
Offerings
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Contact
About ReD
Offerings
Perspectives
Careers
Contact
Let Them Wear Diamond-Cut Bracelets
Consumer Goods, Scarcity, Luxury Guest User 12/10/21 Consumer Goods, Scarcity, Luxury Guest User 12/10/21

Let Them Wear Diamond-Cut Bracelets

What the leisurely class seeks is heritage, a piece of history they can own and flaunt before their peers.

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Is Brick-and-Mortar Retail Making a Comeback?
Consumer Goods, Generations Guest User 11/29/21 Consumer Goods, Generations Guest User 11/29/21

Is Brick-and-Mortar Retail Making a Comeback?

Despite a flurry of store closures, is brick-and-mortar retail on the verge of a post-pandemic comeback?

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Quartz: How the American middle class lost its taste for mindless consumerism
Consumer Goods Guest User 11/26/15 Consumer Goods Guest User 11/26/15

Quartz: How the American middle class lost its taste for mindless consumerism

More and cheaper are no longer better. The middle class is more concerned with quality and experience.

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CMO.com: How Brands Can Identify The Moments That Matter Most To Customers
Consumer Goods Guest User 10/1/15 Consumer Goods Guest User 10/1/15

CMO.com: How Brands Can Identify The Moments That Matter Most To Customers

In our current era of real-time marketing, how can brands identify the moments that matter most for their customers?

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