Sometimes growth can't come from doing more of the same. You need a creative leap. And that creative leap is also destructive — destructive of assumptions and principles that have served you well in the past but now hold you back. How do you break the impasse and find the new assumptions that will take you forward? Alastair Dryburgh talks to Christian Madsbjerg of ReD Associates.

Christian Madsbjerg speaks to data's use and abuse in a recent conversation with Alastair Dryburgh.