ReD’s Millie Arora talks to Cheddar live from the trading floor of the NYSE, about Generation Z’s pragmatic approach to money and personal finance.

ReD’s Eliot Salandy Brown talks about the values and perspectives of Generation Z and how they differ from those of millennials on “Tell me Everything with John Fugelsang.”

Bill Welser discusses AI and how our humanity - and bias - creeps into it on the Masters of Data podcast.

Michele McGrath talks to Helen Thomas, the Business Editor of BBC Newsnight, about the future of the British highstreet in this segment of the show.

Christian Madsbjerg speaks to Manuela Saragos about why human intelligence is still a vital component in analyzing all our data.

Amidst rising emphasis on STEM fields, Christian argues for the importance of humanities and liberal arts in creating more empathetic people who are necessary in the workforce.

Christian Madsbjerg claims that this fixation on numbers ignores what makes us human.

Claire speaks with BBC Radio about how the quality and rigor of ReD’s approach puts the human element back into solving today’s biggest business problems.

Mikkel Rasmussen speaks at TEDx Tottenham about the risk organizations run when they think “inside their head” about future business decisions based on orthodoxies and assumptions

Eliot talks about the costly errors companies make based on shallow market research rather than a rich understanding of real people.

Big companies have a good sense of what consumers want when asked, but there’s a difference between what they say, and what they do - that’s where ReD comes in.

ReD co-founders discuss their book The Moment of Clarity, emphasizing the importance of studying people beyond the spreadsheet.

ReD founders discuss the shortcomings of big data, and endorse the application of human sciences to better understand people and their motivations.

Christian Madsbjerg speaks at TEDx about the importance of using our own humanity to understand others as social beings amid businesses that assume people are rational thinkers.

The Atlantic recognizes ReD as one of just a handful of consultancies that treat everyday life as a subject worthy of the scrutiny normally reserved for academic social science

Jun Lee speaks about how good problems feel like a mystery novel where ReD works to challenge assumptions by embedding into people’s social worlds.