Part of our series “The next wave of strategy”, Jigsaw’s CEO Yasmin Green and Head of R&D Beth Goldberg speak to how they’ve evolved their strategy, collaborating with AI, and going beyond users to study communities.

ReD’s Morgan Ramsey-Elliot and Mikkel Krenchel on the untapped potential of AI’s social superpowers and the case for more solutions built for “us” rather than “me”.

Our paper at EPIC 2024 on a strategic orientation ethnographers can use to apply their unique capabilities in the shifting business landscape.

A special live episode of the ReD podcast, where ReD partners and guests explore what makes a metric meaningful as part of our special series on Authority.

A special live episode of the ReD podcast, where ReD partners and guests explore authorship in the age of AI, as part of our special series on Authority.

To what extent does the metaverse mark the next paradigm shift in how we work, play, and learn as humans?

There’s an assumption that people want algorithms to serve up frictionless experiences, but our work shows something different. People want to have relationships and dialogues with algorithms and hack them toward different ends – in other words, social algorithms.

Tertulia co-founder Lynda Hammes on the power of books in community-building, how to use AI to go beyond personalisation and towards belonging, and her future vision for Tertulia.

A list of articles, Twitter threads, blog posts, podcasts, and books is an attempt to cut through the unchecked hyperbole and direct you to the most interesting angles on the topic.

From fashion brands to Silicon Valley giants, virtually every company is trying to make algorithms work for their business.

Post-lockdown, there is renewed enthusiasm and excitement around cities.

Getting #mobilityasaservice ‘right’ is an ever-evolving challenge for cities the world over. How do mobile disrupters go wrong when they think of cities as hardware searching for software?

This podcast explores which problems require interdisciplinary collaboration and how teams with radically different world views can get it right.

There is an assumption in tech circles that people and computers think alike. But this doesn’t do justice to the wonders of the human mind.

While the “20% time” rule might have worked at Google, it is doubtful whether it would work outside Silicon Valley.

Why Big Data so often misunderstands people and what businesses should do about it.

Facebook users are still skeptical about socializing online and confused about what the platform should be used for, according to our research.