Understanding Vaccine Acceptance in Kenya: Postcards from the Field with James Mumbo
An inside look at our research in Kenya on the intersection between trust and COVID-19 vaccines.
Is Brick-and-Mortar Retail Making a Comeback?
Despite a flurry of store closures, is brick-and-mortar retail on the verge of a post-pandemic comeback?
‘Stability’: Dissecting Banking’s Next Big Bet
As banks took to increase profit by introducing digital self-services, some of these tactics may also weaken existing relationships with customers.
Covid-19 is changing Americans' relationship to time
With covid-19 lockdowns, more Americans feel they have more agency over, and less structure to their time; they are reluctant to return to old routines. This is leading to key shifts in meaning and practice that more companies need to tap into to succeed in a post-pandemic world.
Weak Signals from Wuhan and Shanghai
This new phase of the pandemic is characterized by cautious optimism coupled with extreme volatility and imperfect information. In this context, business leaders are under pressure to make quick decisions that will have major implications for their businesses in the coming years.
Gaming Isn’t Just an Industry. It’s a Way of Life
Any brand seeking to be relevant in the current cultural landscape must understand what it means to be a gamer.
A Postcard from the Field: China
While China is ever more in the spotlight and speculation grows around how the pandemic will shift our world order, we are interested in how behaviors and values are evolving and mutating. How have, for example, habits and social interactions changed – and which changes are likely to persist?
Streaming Consciousness: What I learned from reading Virginia Woolf during COVID-19
During COVID-19, many people are searching for meaning in literature set during times of war, disease, and dystopia. Jonny Lowndes shares insights gleaned by reading by Virginia Woolf and Charlotte Perkins Gilman.
To understand what’s next, look to our ‘deep structures’
Be careful not to focus too much on the immediate changes when planning for a post-COVID world. This crisis might lead to deeper, more disruptive shifts in our societal structure — shifts that should be at the core of any business strategy.
Covid-19: Now is the Time to Reinvent the Sales Model in Healthcare
The COVID-19 pandemic has the potential to rip the band-aid off dysfunctional healthcare systems.
A Postcard from Copenhagen
As Denmark opens up after COVID-19 restrictions, we are watching out for early signals that show how people may permanently adopt some new social behaviors – and quickly default to other deeply ingrained ways of life.
Field Guide for a Crisis: Capturing the shifts in social behavior that will shape the next normal
Clients have come to us asking for clues to the ‘next normal,’ and for ReD’s take on the social shifts that are most relevant to business. Like all our projects, we are taking a beginner’s mind in our response. As we embark on an exploratory study of social change, the questions raised in this letter are a sample of our working field guide.
Prepping for Working in Quarantine? Think Like an Anthropologist
We have been examining how group behaviors in specific social and physical contexts change with remote working.