A Second Skin – a film by ReD Associates
Our original short film, A Second Skin, part of our special series on Flesh, looks at how novel applications of natural materials, specifically mycelium, challenge our categories around beauty, material production, and innovation.
You Can’t Disrupt the City
Getting #mobilityasaservice ‘right’ is an ever-evolving challenge for cities the world over. How do mobile disrupters go wrong when they think of cities as hardware searching for software?
5 Innovations From Newspaper Publishers
A list of how five newspaper publishers and media companies are innovating to keep the news industry profitable.
Great Customer Experiences: Creating A Blueprint For An Improved Customer Experience
Most companies struggle to service their customers in ways that are swift, thoughtful, and consistent.
Creating An Innovation Culture
Innovation inside many of these companies is characterized by strong teamwork across disciplines, business units, and professional functions. There is a very widespread idea that innovation is driven by a lonely genius, a specific department, or a very special group of innovation champions, but this does not appear to be the case in these high-performing cultures.
Lufthansa Technik’s Director of Innovation on the Future of Passenger Experiences
We interview Lufthansa’s Andrew Muirhead to talk about innovation in airlines and what flights will be like in the future.
Drugs Are No Longer The Only King Of Pharma
Pharmaceutical companies should take a closer look at how they create value. In a world of value-based health care, the answer goes beyond developing a new drug.
Growing Beyond Your Core
Business history is littered with examples of companies that missed out on major changes in their industries and paid a hefty price.
Understanding Social Networking To Fuel Innovation
Our study of the mechanics behind relationship-building among young people uncovered how social networks affect the quality of their friendships.
Harnessing Innovation To Create Textile Products And Meaningful Customer Journeys
A ReD study about home making for Kvadrat informed the development of the company’s textile-based offerings.
Good Students Don't Do What They Are Told
The traditional providers of classroom teaching tools are failing to create the exciting atmosphere and empowering relationships teachers aspire to achieve.
The Value Of Digital Wear & Tear
As consumption moves into a digital world, there is growing demand for digital products to mimic the aesthetic appeal of wear and tear.
Cultivating A Skill Gets You Something Greater
Tao Ruspoli’s film, “Being in the World,” celebrates skillfulness by exploring the tension between being spontaneous and being rational.
User-Friendly Design Takes Off At Airports
Airport design is becoming less monumental and architecturally ego-driven, and more user-friendly.
Quality over Quantity
In our experience, as with art and science, creative business thinking flows best when it pivots on a “big idea”—a “structural design,” or a “paradigm.”
False Assumptions Get In The Way Of Financial Inclusion
CGAP’s Gerhard Coetzee advises the finance sector to discover the business potential of low-income customers.
MedTech Views: The Surprising Truth About Succeeding With Innovation
ReD helped Coloplast understand a key insight about its users: that not all bodies are shaped the same.
Quartz: Five Reasons Why The Death Of Google's 20% Time Might Be Good News For Innovators
While the “20% time” rule might have worked at Google, it is doubtful whether it would work outside Silicon Valley.