Building a growth strategy on deep customer understanding –with Hans Arnum
Martin Gronemann sits down with Hans Arnum, Head of Commercial Lines Denmark at Tryg to discuss reflections on their company growth strategy.
Phenomena S2 E8: Money
Is understanding young people the key to building better relationships between financial institutions and consumers?
ReD Community Talks: Cengiz Cemaloglu
A ReD alum discusses how applied anthropology prepared him for business school.
Inside the ICE House Podcast: Millie Arora
Check out ReD Associates Partner Millie Arora podcast interview with NYSE's Inside the ICE House.
The Ethical Dilemma
Most people end up making suboptimal investment decisions. But is automation the answer from an ethical point of view?
How to Avoid a Financial Panic over Retirement
The biggest impact of Covid-19 on people’s financial wellbeing is not that money has become more digital. It’s their longer-term financial uncertainty.
How Not to Design a Financial ‘Super App’
Financial companies need to understand their customers, their social worlds, and their relationship to money to make “super apps” work in the long term.
‘Stability’: Dissecting Banking’s Next Big Bet
As banks took to increase profit by introducing digital self-services, some of these tactics may also weaken existing relationships with customers.
After billions invested, why are payments still so boring?
When it comes to payments, the world of social science has much more to offer than nudges and dopamine-rushes. There are profound and durable human mechanisms to tap into – revealing opportunities for loyalty, relationships, and growth every provider aspires to capture.
Waking up the sleeping customer
The key to being a proactive insurance provider is to be present in the many moments when people’s uncertainties are activated.
How analytics matter
Martin Gronemann and Sebastian Barfort look at how to integrate data and analytics into your organization to make a lasting impact.
FT Adviser: Lessons From The World Of Gaming To Improve Financial Literacy
Despite an influx of poor ‘gamification’ elements in financial products, video games can offer key lessons for improving financial literacy.
The Telegraph: Bitcoin’s Value is Driven by Human Emotion, Not Code
Bitcoin, like any currency, is really just an expression of mutual trust in cultural norms and practices, which makes the humanities relevant in understanding them.
Financial News: Banks Are Missing The Human Touch
ReD conducted an anthropological study to answer the simple question: how do people relate to their money?
White Paper: A New Direction for the Future of Financial Services
In the fall of 2016, ReD Associates and Cognizant embarked upon the most comprehensive study undertaken in recent times on the future of money.
Human-Centric Approaches To Not-For-Profit Challenges
The nonprofit sector must catch up and include a social-science approach to problem solving, writes Charlotte Vangsgaard.
What Attracts Investors To Cities?
Drawing investors to cities no longer depends on low taxes. The new trend is to sell a city on its people and lifestyle.
Money Is Not Enough To Make Consumers Go Green
Money is not enough to make consumers go green. There are other, more emotional levers that ought to be explored.
CGAP: It’s Not About Savings, Credit or Insurance. It’s About Clients.
Charlotte Vangsgaard discusses at CGAP why the underlying needs and aspirations is key to putting oneself in the shoes of customers.